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Field Fisher Waterhouse

Strong support for the franchise industry in the Philippines

July 2007




Field Fisher Waterhouse LLP

35 Vine Street
London
EC3N 2AA

Tel: +44 (0)20 7861 4000
Fax: +44 (0)20 7488 0084

www.ffw.com



European Franchising Network

EuropeanFranchising.com is an online information resource service for businesses considering using franchising as a way of developing their market in Europe.

Europeanfranchising.com offers a seamless one stop online service for all franchising matters within all EU Member States. It aims to save franchisors time, money and aggravation by making available to them relevant commercial and legal information on franchising in the EU. It is operated by Field Fisher Waterhouse LLP, the EU's leading franchise lawyers. It is edited by Mark Abell, Chairman of the European Franchising Network ("EfN"), who is recognised by Chambers and Partners Guide to the legal profession as the No1 legal adviser for the franchising sector.



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"Franchising in the Philippines has made good progress. It has helped improve productivity of small and medium enterprises through the use of standards, modern technology and better management systems", President Macapagal-Arroyo stated in her speech delivered on the occasion of the 15th International Franchise Conference held in Manila this summer.

Franchising is seen as a potent tool both to overcome traditional barriers to business and to boost the country's economy. Most APEC countries now recognize franchising as a major means to develop small and medium enterprises (SMES). 99% of all businesses in the Philippines are SMES. SMES create about 70% of the jobs in the country and make up 32% of the GDP of the Philippines.

In the Philippines, there are no specific statutory provisions regulating franchising. However, as franchise agreements contain provisions with respect to licensing of trade marks, licensing of computer software and the transfer of know-how, the Intellectual Property Code of the Philippines applies. This provides inter alia that:

  • franchise agreements must be registered with the government; and
  • they must not contain any prohibited clauses, e.g. an obligation of the franchisee to acquire capital goods, intermediate products, raw materials, and other technologies from a specific source.

The parties to a franchise agreement must ensure that the contract complies with the relevant provisions of the Intellectual Property Code; otherwise the contract will not be enforceable.

For more information please contact Babette Märzheuser-Wood or Vicky Reinhardt.


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